AppShare Technologies Inc.: Seamless Transition into Retail Digitalization
In the present-day global retail market, organizations that aim to digitalize their operations and offerings are stalled by three factors, according to Ashok Sukumaran, founder and chief strategy officer of AppShare. The primary challenge that organizations face is the dearth of IoT-compatible hardware. With a major part of their hardware being legacy, decision-makers are looking at investing time, money, and resources into a complete digital makeover. Adding to this challenge, several organizations fear their security standpoint, which they believe can be compromised by connecting touchpoints through the IoT. Furthermore, the connectivity between the internal touchpoints to calibrate and circulate data is low. With the aim to bring an end to these predicaments, Ashok pulled AppShare, previously a big data and analytics firm, into the IoT realm to resolve the prevalent businesses challenges.
Ashok elucidates that AppShare does not take an off-the-shelf approach since they believe that one product cannot solve problems holistically. “Instead, every solution offered to the customer is tailor-made based on their existing infrastructure, challenge, industry, and use case,” he adds.
With the dashboard feature, organizations have a better view of the multi-layered software and data. An exemplification of this was a European healthcare company that engaged AppShare while operating in the U.S. Toiling under massive datasets, the organization found it hard to keep track of patients’ historical data, such as medical history and insurance. AppShare helped digitalize the process by building a mobile app to collate all the medical records and related data that could be viewed on a unique dashboard. While this helped the organization in handling the massive and fast-moving data, it also ensured compliance with regulations such as PCI and HIPAA.
With a keen eye on the future, Ashok indicates that he will steer the organization into new verticals. Serving the retail industry largely, he aims to extend services to telecom, insurance, and banking industries in the near future. With strong expertise in data management, AppShare will begin to help organizations integrate hardware and software using AI and IoT, over the next two years. Additionally, the services provided to retail customers is expected to be further amplified with the involvement of augmented and virtual reality to provide better customer engagement. “End of the day, we want to be pioneers in providing omnichannel solutions and application and cloud development, all under one roof,” concludes Ashok.